This summer the Tourist Board of the island of Mljet is organizing a real spectacle for its guests in a completely untypical way. While other destinations attract their visitors with music and parties till dawn, the Mljet Tourist Board has initiated the Eco Art Festival within Mljet cultural summer festival in order to enrich the tourist offer on the island. This festival is intended for ecology and fashion lovers who want to have fun through education and socializing. The main aim of the festival program is to motivate and increase the human awareness of preserving nature and the environment.

The Eco Art Festival will be organized in cooperation with the Croatian designer Milena Ulic, who is famous for her presentations at the international fashion events like Plitzs New York Fashion Week and Charlote Fashion Week. She is also known for her designer jewellery De Lena with which she sponsored VIMA Music Awards on several occasions.

The festival will encompass educational and entertainment events intended for domestic and foreign guests as well as for locals. Workshop program starts on the 21st of July in Saplunara, followed by workshops in Okuklje (25th July), Sobra (29th July), Polače (1st August) and Pomena (18th August).

Each workshop will be two hours and dedicated to ecology, environmental awareness and everyday habits through the manufacture of souvenirs from things washed ashore, ornaments and brooches from eco materials in order to preserve nature and the environment.

''As we live on one of the most beautiful islands, our intention is to encourage as many people as we can, both tourists and locals, to think about the importance of preserving nature and the environment. The festival will be held at five different locations and we plan to organize a charity fashion show at the last location on the 18th of August in Pomena. Fashion models will be wearing jewellery, clothes and brooches made by participants in our workshops'', said Andrea Anelic, the director of the Mljet Tourist Board.

She also added that she hoped this festival would become a tradition and would improve the tourist image of Mljet and enrich the cultural and social life of the local population. ''The tourist season is in a full swing and we are very satisfied with our results. In comparison to last year we have recorded an increase by 11 per cent in tourist arrivals and overnight stays'', concluded Anelic.