Following official announcements from the Ministry of Tourism, it has been confirmed: Dubrovnik is the champion of Croatian tourism in 2024, achieving the highest number of overnight stays.
Across Croatia in 2024, over 21.3 million tourist arrivals and more than 108.7 million overnight stays were recorded, representing a 4% increase in arrivals and a 1% increase in overnight stays compared to 2023, according to Dubrovnik’s city administration.
The most visited destinations by overnight stays include Dubrovnik, Rovinj, Split, Poreč, Umag, Medulin, Zagreb, Vir, Zadar, and Pula. Specifically, Dubrovnik recorded 4,555,636 overnight stays and 1,397,052 tourist arrivals, making it the most visited destination in Croatia by overnight stays and the second most visited by arrivals, behind Zagreb.
Compared to 2023, Dubrovnik saw a 9% increase in both arrivals and overnight stays.
Mayor Mato Franković emphasized the significance of these results for the city. “Dubrovnik has once again confirmed its status as the champion of Croatian tourism in terms of overnight stays. This success is the result of the dedicated efforts of all stakeholders in tourism and a clearly defined strategy for sustainable development. I am especially pleased that these figures show our city is becoming a year-round destination, attracting visitors not only during the summer but also in the pre-season and post-season. These results motivate us to continue investing in the quality, diversity, and sustainability of our offerings, making Dubrovnik a shining example of successful tourism in Croatia and beyond.”