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Plans for 2017 look promising Plans for 2017 look promising

Full steam ahead for Croatian tourism in 2017

By  Jul 12, 2016

According to announcements from the Croatian Ministry of Tourism, the 2017 tourist season is expected to be one of the best in recent years it terms of investment.

The Ministry has confirmed that fifty major projects are to be completed by the beginning of next season, including a great deal of major investments such as hotel complexes that will improve significantly the tourist image of Croatia.

''We are talking about fifty new hotels on the Adriatic coast and on the continent. At the moment, we are collecting precise information on the projects value. The fact is that we already have seven investments on the list of strategic investment projects and twelve more as potential candidates. Also, we are planning on activating the former military property that should be converted into tourist complexes. There are also a number of private investments that have already started this year and are to be completed in 2017'', the Croatian Minister of Tourism confirmed for Jutarnji list.

According to the list of investments collected by Jutarnji list, the value of projects that are to be completed by the 2017 summer season exceeds 300 million Euros with expectancy that this could rise to half a billion Euros due to the great interest of investors as well as domestic and foreign construction companies.

''Thanks to the present geopolitical situation Croatia proves to be a magnet for many investors. Investments in other destinations have recorded a decline due to safety reasons, and as Croatia is still perceived as a safe country, foreign companies are seriously thinking about taking their piece of pie on the Croatian market'', said a construction company manager for Jutarnji list.

One of the biggest investors in the Croatian tourism industry is definitely the American multinational diversified hospitality company Marriott International. According to information the company will invest in a hotel complex in Split that is to be completed by Easter 2017.

Positive news was also announced by the Valamar Riviera, the largest tourism company in Croatia, which has already announced its investment of a two billion Kunas in order to improve tourist offer in its facilities in Rabac in Istria, on the island of Krk, in Poreč and in Dubrovnik by 2020.

Whilst these investments are primarily the reason for satisfaction, an increase in accommodation capacity will once again activate the issue of the lack of workforce in the tourism industry which is already short 30,000 seasonal workers this year. Therefore, the Tourism Minister Kliman has already announced cooperation with the Croatian Employment Service (HZZ) and the Croatian Tourist Board in order to organize a campaign for the retraining of all of those who want to work in the tourism business.