Croatia’s national airline is looking to expand into China as the Asian market shows more interest in Croatia as a holiday destination. Croatia Airlines have taken on Pacific Aviation Marketing in China to represent the airline and to act as a sales agent in this huge market.
"Pacific Aviation Marketing will take charge of an array of services, including sales, distribution, reservation and ticketing, public relations and marketing for the airline in China and Hong Kong", stated the Chinese company in a press release. PAM has a head office in Hong Kong, with other locations including Beijing, Chengdu, Guangzhou, Shanghai and Shenzhen.
Chinese business are investing ever more into the Croatian market and this move will clearly attract more Chinese tourists to visit Croatia as a holiday destination.