The prestigious British publication, Business Destinations, has named Croatia as the best destination in Europe for conferences and congresses for 2018.
Croatia, which has been working hard to attract more international conferences in recent years, was named as the best Meeting, Incentive, Conferencing, Exhibitions (MICE) destination for 2018.
“The next 12 months are likely to be characterised by upheaval, particularly in Europe. The UK’s impending exit from the EU is likely to have a major impact on continental travel, with the initial transition period set to be marked by significant uncertainty with regards to freedom of movement and travel visas. The travel providers that react quickly and continue to deliver a value-based offering to business and leisure consumers are the most likely to emerge unscathed from this challenging period. With this in mind, Business Destinations has assembled a list of the most innovative and adaptable travel facilitators across the world,” writes the UK-based magazine.
"This award is important for us because the selection for the awards is done by the magazine's editors together with its readers and business travellers around the world. This market is very important because business travellers are a stable source of revenues, which, depending on trends, is often highest in the periods before and after the peak summer season. Business travellers make up 10-15 percent of all hotel guests," the head of the national tourist board, Kristjan Stanicic, said in a press release.