Uber has increased its taxi prices in all major Croatian cities ahead of the tourist season. Zagreb, Dubrovnik, Split, Rijeka and Zadar will all see increases in fares.

“With the approach of the tourist season, when millions of foreign tourists will visit Croatia, and almost three years after entering the Croatian market, we are traditionally preparing for the price adjustments in all the coastal cities, and, starting with this year, in Zagreb as well. We do this, among other reasons, to keep up with the general price flow on the entire market, but also to contribute to our goal to offer our customers an even better service with newer vehicles, and enable our partner-drivers higher profits,” the press release said.

However, many have argued that the app is simply looking to make extra profits on the backs of foreign tourists to Croatia. With millions of tourists holidaying on the Dalmatian coast this summer Uber is sure to have an increase in passengers and with the increase in prices a roll-on profit increase.

“The changes we are implementing will improve the quality of service in Croatia so that all vehicles will be seven years old at most. We will further tighten our requirements for drivers with lower average scores, which will guarantee even safer and more comfortable rides. Because all these reasons we will raise the price of our services,” the release said.