The popular Korean-language drama series "Squid Game" has been viewed on Netflix by 111 million households worldwide and has become Netflix's most successful source content, the American streaming giant reported on Wednesday.
Since its launch on September 17, the nine-episode survival drama has topped popular Netflix TV charts in 94 countries, including the United States, Britain and France, according to Netflix, according to South Korean news agency Yonhap.
In particular, in the United States, "Squid Game" became the first non-English-language content to remain in first place for 21 days in a row.
“Since Netflix launched its Korean service in 2015, our goal has been to show quality Korean-made content to those who love Korean series around the world,” said Kim Min-young, vice president of content for the Asia-Pacific region, excluding India.
The plot of the “Squid Game” series, directed and written by Hwang Dong-hyuk, depicts hundreds of people competing in deadly versions of Korean children’s games to win a cash prize of 45.6 billion won ($ 38.5 million).