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New visual identity of the 73rd Dubrovnik Summer Festival Dubrovnik Summer Festival

New visual identity of the 73rd Dubrovnik Summer Festival

Written by  Jun 05, 2022

This year's Dubrovnik Summer Festival will be held under the auspices of the new visual identity of the title “Between the Stone,” created by the visual communications designer Zoran Đukić.

During the 73 years of the Dubrovnik Summer Festival, renowned artists such as Ed Murtić, Fedor Vaić, Branko Kovačević, Ivo Grbić, Ed Kovačević, Tom Gusić, Luka Gusić, Boris Ljubičić, Orsat Franković, created posters and covers, and some even the entire visual identity individual years. After two pandemic years, the festival has returned to the conceptualization of visuals as a carrier of communication, this time inspired by ambience and a natural element, plants between the stones, which is an important part of the City's scenery.

dlji vizual pustenasti kostris

“The performing arts are mostly enjoyed in completely controlled conditions - air-conditioned halls with designed acoustics and lighting. The Dubrovnik Summer Festival is special precisely because of its magical atmosphere, which is partly due to the scenography of the City, but partly to something neglected and seemingly invisible - an element of nature that is an integral part of every performance. Through portraits of wild local plants that can be found emerging from the white stone, the visual identity of the festival draws attention to precisely this delicate, ephemeral layer, providing a different angle of view. The almost black-and-white silhouettes of plants recorded in the counter-light become symbols, opening to the observer the possibility of inscribing a wide field of meaning,” pointed out Đukic.

Zoran Đukić is a visual communications designer with over 15 years of experience, specializing in creating thoughtful and innovative visual identities, publications and exhibitions for a wide range of clients from the cultural sector.

dlji vizual maslacak

 

The Voice of Dubrovnik

THE VOICE OF DUBROVNIK


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